Three serums, one goal: longer, fuller and stronger lashes and brows. But which WOWBROW serum is actually right for you? Here you'll get the answer in under two minutes. We compare Grow Gasm Lash Serum, Brow & Lash Serum and The Original Brow & Lash Serum side by side, so you know exactly what you're paying for and what you can expect.

What all three have in common: they are prostaglandin-free, vegan and gentle enough for daily use around the eyes. That's the important difference between a safe lash serum and a serum based on prostaglandins.

In short: which WOWBROW serum should you choose?

Want only longer and fuller lashes? Choose Grow Gasm Lash Serum.
Want to care for both brows and lashes with one bottle? Choose Brow & Lash Serum.
Want our very first and most complete formula? Choose The Original Brow & Lash Serum.

Comparison of WOWBROW's 3 serums

Grow Gasm Lash Serum Brow & Lash Serum The Original Brow & Lash Serum
Best for Focus on the lashes 2-in-1 care for brows and lashes Those who want the original formula
Use Lashes only Brows + lashes Brows + lashes
Key ingredients Myristoyl Pentapeptide-17 Biotinoyl Tripeptide-1 + Panthenol Myristoyl Pentapeptide-17, Biotinoyl Tripeptide-1 and Acetyl Tetrapeptide-3
Result Visible length, volume and density in 2–4 weeks Fuller, stronger and more lustrous hairs Visible length, volume and density in 2–4 weeks
Highlight Up to 66% more volume and fullness after 4 weeks In vivo test: approx. +2 mm length after 28 days Original formula + original brush
Price 549 kr 529 kr 499 kr

1. Grow Gasm Lash Serum – for those who want drama on the lashes

Want longer, fuller and denser lashes without false lashes? Then Grow Gasm Lash Serum is your serum. The lightweight, transparent formula is enriched with the clinically documented peptide Myristoyl Pentapeptide-17, which stimulates keratin production and delivers up to 66% more volume and fullness in just 4 weeks. Soothing purslane and pumpkin extract nourish the delicate skin along the lash line.

Best for: pure lash focus. Price: 549 kr.

2. Brow & Lash Serum – one bottle for both brows and lashes

Want to fix brows and lashes at the same time? Brow & Lash Serum is our award-winning 2-in-1 formula with only 13 clean ingredients, built on Biotinoyl Tripeptide-1 and Panthenol. An in vivo test of the active ingredient showed approx. +2 mm length after 28 days. The result is fuller, stronger and more lustrous hairs – both above and below the eye.

Best for: those who want it all in one. Price: 529 kr.

3. The Original Brow & Lash Serum – where it all started

Back by popular demand: The Original Brow & Lash Serum is the very first formula WOWBROW launched, with the original brush. It combines three active peptides – Myristoyl Pentapeptide-17, Biotinoyl Tripeptide-1 and Acetyl Tetrapeptide-3 – for visible length, volume and density in 2–4 weeks on both brows and lashes.

Best for: the fans who want the original, and it's also our most affordable serum. Price: 499 kr.

How to choose the right one in 10 seconds

Think about your goal:

Lashes only, maximum effect

Grow Gasm Lash Serum. Optimised exclusively for the lashes, with up to 66% more volume after 4 weeks.

Brows and lashes, modern 2-in-1

Brow & Lash Serum. Award-winning formula with only 13 clean ingredients for both brows and lashes.

Brows and lashes, original formula at the best price

The Original Brow & Lash Serum. Three active peptides and the original brush – our most affordable serum.

What all three have in common – and why it matters

Many lash serums on the market use prostaglandins to force growth. This can cause side effects such as irritated eyes, dark circles and changed eye colour. All WOWBROW serums are 100% prostaglandin-free and are instead built on clinically documented peptides. Want to understand why that's safer for the eyes? Read our guide to prostaglandin-free lash serums.

In addition, the serums are vegan, free from fragrance, parabens and silicones, and developed by Scandinavia's leading brow specialists. You get results without compromising on safety.

How to use the serum for the best results

Apply a thin line to clean, dry skin along the upper lash line (and the brows, where relevant) once daily, preferably in the evening. Let it absorb before makeup or skincare. Most people notice a visible difference within 2–4 weeks, with maximum results after 6–8 weeks. Consistency is key.

Frequently asked questions

Which WOWBROW serum gives the fastest results?

All three deliver visible results in 2–4 weeks. Grow Gasm Lash Serum is optimised for lashes and documents up to 66% more volume after 4 weeks.

Is WOWBROW serum safe for sensitive eyes?

Yes. The formulas are mild, fragrance-free and prostaglandin-free, and enriched with soothing plant extracts. They comply with the EU/EEA's strict safety requirements for cosmetics.

Can I use the serum on both brows and lashes?

Brow & Lash Serum and The Original Brow & Lash Serum are made for both brows and lashes. Grow Gasm Lash Serum is specially made for the lashes.

Do the serums contain prostaglandins?

No. All WOWBROW serums are 100% prostaglandin-free and use clinically documented peptides instead.

Ready to choose your serum?

Find your favourite: Grow Gasm Lash Serum, Brow & Lash Serum or The Original Brow & Lash Serum.
Over 10,000 satisfied customers in Norway can't be wrong.

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